PVR - India's Most Trusted Brand - 2015: On the basis of the recent 5th edition of the Brand Trust Report, PVR Ltd has come into sight as the most trusted brand of the year under the Entertainment category. PVR Ltd, the largest cinema exhibition company now stands to be the number one company in the Cinema Display. The Brand Trust Report, which was conducted with 2373 influencer- respondents from 16 Indian cities across industry, has been a strenuous exercise for two years. The results have been churned out from more than 450 filed personnel, devoting 13,000 hours of total research time. Nearly a collection 5 million data points and a study on 19000 unique brands, PVR emerging out as the most prominent multiplex chain proves its strong reach and influence over the patrons.
PVR Launches its first multiplex in Bokaro, Jharkhand: PVR Cinemas launches its first multiplex in the city of industries, Bokaro. The multiplex, spread across an area of 21,192 sq. ft. at Bokaro Mall promises to cater to a seating audience of 754. The newly launched cinema has a distinct design where the artwork and décor has been remarkably built to appeal to the customers. The cinema is equipped with an exceptional digital movie experience, 7.1 channel sound and is 3D enabled with large screens, comfortable seating and a wide range of F&B. With a robust expansion, PVR aims to cross the milestone of 500 screens by this financial year.With this launch, the total screen presence of PVR in the country will raise to 471, over 106 properties across 44 cities, maintaining PVR as the largest exhibition company of India.
PVR Ltd. ties up with CJ 4DPLEX at CinemaCon, Las Vegas: At CinemaCon 2015 in Las Vegas on April 21, CJ 4DPLEX signed a deal to bring 4DX theatre technology to India's leading exhibitor PVR Ltd. 4DX will be part of the new Superplex concept opening this year at Logix City Centre in Noida, India, featuring the most advanced premium formats.